Now in its 21st year, Wrooom is an inescapable date with which the Ferrari team and, for a number of years, Ducati, were the ones to open the racing year. Before becoming involved with strategies, asphalt, technicians, team personnel and drivers, they challenged the snow and ice in the unequalled scenario of Madonna di Campiglio. In 2010, Vroom also became a summer rendezvous, so this new book is about both events.

The indisputable stars of this year were Fernando Alonso and Valentino Rossi who, in a lively verbal sparring match and talking of their experiences at Wrooom, re-live their respective seasons. And all packed with spectacular pictures by that maestro of the lens, Ercole Colombo.